“Heather Blakey approached us in 2011 with the suggestion that having a social aspect to our website could improve our ranking on Google search.
We engaged Heather to create a blog site attached to our website and also to update our work in progress by photographing our current works and adding comments.
We have experienced an increase in our “hits” and our ranking, when searched, is at the top.
Heather’s knowledge of the workings of the internet and the various applications available to enhance our business was invaluable to us and our website.”
Warren Hughes Builder.
The blogging arm of the Warren Hughes website, titled ‘Open for Inspection’ was initiated by Heather Blakey to increase this Castlemaine Builders presence online and to showcase the diversity of projects being undertaken by the group. It was built cost effectively, making maximum use of freeware such as ‘Flickr’ and using social media tools such as Twitter and Facebook to enhance the Google ranking. Links to other businesses were included in order to reinforce Warren’s connection with the community.
Over the two years that this blog has been operating Warren has enjoyed a high market presence. When prospective clients search using the words ‘Castlemaine Builder’, Open For Inspection comes up on page one.